NEW YORK, Sept. 15, 2022 /PRNewswire/ — G FUEL — The Official Energy Drink of Esports® — has once again partnered with Rare Ltd. and announced its brand new flavor, G FUEL Zitz Juice, inspired by battle toads – is now available for pre-order at GFUEL.com while supplies last.
The unique flavor celebrates the 31-year history of Rare’s iconic amphibians, the Battletoads – Rash, Pimple and, of course, Zitz – and features the sweet and sour taste of green mango. Collector’s box includes a 40-serving box and an exclusive 16oz bottle battle toads Shaker Cup that you won’t find anywhere else! Zitz Juice is also available as a standalone jar.
This is G FUEL’s second collaboration with Rare following a special Honey Berry collector’s box inspired by the publisher’s fan favorite. Banjo-Kazooie franchise.
The partnership was brokered by Rare Ltd.’s brand extension licensing agency, Tinderbox, Beanstalk’s digital division.
G FUEL Zitz Juice is sugar-free and contains antioxidants from 18 different fruit extracts. Each serving is only 15 calories and contains 140 mg of caffeine plus exclusive energy and focus-enhancing complexes.
“battle toads has been testing players’ skills for three decades, so Zitz and his fellow ‘Toads desperately needed their own G FUEL flavor to keep his many fans focused and energized,” said Cliff Morgan, Founder and CEO of G FUEL. “Zitz Juice – yes, that’s really its name – it’s a delicious and fun way to celebrate an enduring franchise, and it was great working with our partners at Rare to bring it to life.”
G FUEL Zitz Juice is available for pre-order now at GFUEL.com, while supplies last!
About G FUEL
As the official energy drink of Esports®, G FUEL offers gamers a performance-oriented alternative to standard energy drinks. With an ever-expanding line of sugar-free products that includes powdered energy formula, ready-to-drink cans, powdered hydration formula and fizzy hydration bottles, G FUEL has firmly established itself as the leader in the market in the gamer energy drink industry.
With over 344,000 5-star buyer-approved reviews, a shipping network that spans over 125 countries, a nationwide retail campaign, and a global social media footprint of over one billion subscribers, G FUEL maintains the largest and most passionate community of fans, customers in the industry. , content creators and partners. Content creators and partners such as Ninja, Sentinels Esports, Logic, NoisyButters, Luminosity Gaming, PewDiePie, Mikal Bridges, Michael Dickson, Summit1G, xQc, Ghost Gaming, Activision, SEGA of America, Capcom®, Bethesda Game Studios, Warner Bros. , Disney, Lucasfilm, Sony Pictures, VIZ Media, Rare Ltd., The Tetris Company, BANDAI NAMCO Entertainment Inc., RESPAWN Products, SteelSeries and Digital Storm.
Join the movement today at GFUEL.com and follow us on social media @GFuelEnergy.
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About Rare Ltd.
UK developer Rare has been creating golden memories and redefining gaming genres since 1985, and exclusively on Microsoft platforms since joining Microsoft Studios in 2002. After having the opportunity to celebrate 30 years of games with the Rare replay anniversary collection in 2015 – covering everything from battle toads at Banjo-Kazooie, perfect dark at Viva Pinata – the studio is moving forward with shared global adventures in sea of thieves since its launch in 2018.
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SOURCE G FUEL