Epic Games was one of the few major mainstream game developers and publishers in the market to show a clear interest in NFTs. While the Tier 1 games company has yet to be particularly aggressive in the space, Epic CEO Tim Sweeney has a notorious pro-developer stance and said NFTs can show great utility in games – given enough time and development.
Although Epic has probably hedged its bets and will probably be enough to be a “second player” – not quite the first to step in, but certainly not the last – there was some traction this week as Epic listed his very first NFT game, ‘Blankos Block Party’, on the Epic Games Store.
Blankos Epic Games and Block Party
Gaming studio Mythical Games first launched Blankos Block Party around two years ago with an open beta, and Mythical has since claimed that over a million players have engaged with the title. Today, the Epic Games Store added Blankos Block Party to its offerings, making the title the first Web3 or NFT-based title to see Epic Games’ storefront.
We first covered Mythical’s vision around Blankos and Web3 gaming in general, back in 2018 when the company raised $16 million. The game takes on a very Roblox presentation with the appeal of a vinyl toy culture that’s probably better visually comparable to real life thanks to brands like Medicom’s [email protected], Funko Pop, and more. NFTs aren’t required to play the game, but rather give users customization bonuses, much like those available in mainstream titles like Fortnite or CS:GO.
In 2020, Blankos Block Party was in open beta. The past two years have seen a wave of new partnerships, including artist partners like Deadmau5 and brand partners like Burberry.
Epic Games hosting Blankos is definitely the biggest story of the year so far for Mythical, and arguably one of the biggest stories of the year for Web3 games.
Flagship Microsoft (MSFT) title Minecraft has shown reluctance to integrate or support NFTs, but Epic Games has shown that their door is open. | Source: NASDAQ: MSFT on TradingView.com
Featured image from blankos.com, Charts from TradingView.com The writer of this content is not associated or affiliated with any of the parties mentioned in this article. This is not financial advice.
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